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§ · location · new york

Shopify agency, New York.

A Shopify Plus and DTC ecommerce agency serving New York brands from our NYC office. Fashion, beauty, home, wellness, B2B. Eastern Time Zone coverage, same-day response Mon-Fri 9-6 ET.

§ 01 · shopify agency serving nyc

Based in New York, built for NYC brands.

Looking for a Shopify agency near you in New York? Digital Heroes maintains a Manhattan office covering Eastern Time Zone hours for NYC-based DTC, beauty, fashion, home, wellness, and B2B brands. Our team works inside the city's specific commerce context: SoHo and Brooklyn fashion drops, prestige-beauty retail partnerships, Manhattan interior brands with white-glove delivery, subscription-heavy wellness operations, and B2B brands serving Wall Street and Midtown enterprise clients. Same-day response Monday through Friday 9 AM to 6 PM ET; quarterly in-person strategy sessions at the NYC office or at your location across the greater NYC metro area (Manhattan, Brooklyn, Queens, Bronx, Staten Island, plus Westchester, Long Island, New Jersey, and Connecticut).

§ 02 · nyc industry focus

Five categories. New York context.

The NYC DTC landscape skews toward five dominant categories, each with operational patterns distinct from other US metros.

01

Fashion + apparel

New York City is the US fashion capital. SoHo, the Garment District, and Brooklyn host hundreds of DTC and hybrid-wholesale brands running drop calendars, seasonal collections, and showroom-plus-direct operations. We ship the Collection Method for this segment: drop calendar engine, waitlist mechanics, exchange-first returns, wholesale showroom integration.

02

Beauty + cosmetics

New York beauty startups (Flatiron, TriBeCa, Williamsburg) and established premium labels both operate the same Shopify Plus stack. Prestige positioning, retail partnerships with Sephora and Ulta, DTC subscription-forward operations.

03

Home + lifestyle

Brooklyn-based home goods, Manhattan interior brands, furniture DTC. Multi-SKU catalog management (often 2,000 to 20,000 SKUs), white-glove delivery via Ryder or Metropolitan Warehouse, and the Showroom Method for larger furniture pieces.

04

Health + wellness

Supplement brands, fitness equipment, wellness subscription services headquartered in NYC. Subscription-heavy models on Recharge or Skio, FDA compliance for supplements, and recurring-customer retention via the patterns in our subscription app comparison.

05

B2B + enterprise

NYC-based B2B brands serving manufacturing, financial services, and enterprise tech. Shopify Plus B2B features, dealer portals, net-30 workflow, custom approval flows for enterprise buyers.

§ 03 · how we work with nyc brands

Remote day-to-day. In-person at the inflection points.

The operating rhythm that works best for NYC clients. Day-to-day execution runs remote with async Slack and weekly video standups; most clients tell us the remote cadence is faster than any local agency they have worked with because we are not losing time to meetings. Quarterly in-person sessions at our Manhattan office or at the client's NYC location handle kickoff, mid-project review, launch planning, and post-launch retrospective. For retainer clients we add monthly in-person working sessions when the client opts in.

Timezone coverage is Eastern Time Zone first. The NYC office operates Monday through Friday 9 AM to 6 PM ET with same-day response commitments during those hours. Emergency support (production issues, launch incidents, checkout failures) runs 24/7 across our Delhi and Sydney offices; an after-hours message gets picked up within 1-2 hours regardless of NYC local time. This hybrid global-remote model is how we deliver enterprise-tier support without the bloat of a large in-person NYC team.

Travel for in-person sessions across the greater NYC metro - Manhattan, Brooklyn, Queens, Bronx, Staten Island, plus Westchester, Long Island, northern New Jersey, and southwestern Connecticut - is included in retainer engagements at no extra cost. For clients outside the metro but still East Coast (Boston, Philadelphia, DC), quarterly in-person is an option with mutual travel arrangement.

§ 04 · nyc engagement patterns

Four engagement shapes, clear scoping.

Shopify Plus new build. 12-16 weeks kickoff to launch for brands 2M to 30M annual revenue. Includes discovery, design, development, Klaviyo integration, Shopify Plus configuration, and launch support. Best for NYC brands launching a new line or refreshing a dated storefront. Pricing typically 80K to 250K depending on scope and custom app requirements.

Replatform from another platform to Shopify Plus. 14-18 weeks for brands 5M to 30M annual revenue. Moves the brand from Magento, BigCommerce, WooCommerce, or custom platform to Shopify Plus with preserved URL redirects, customer data migration, subscription continuity, and wholesale account migration. Pricing 120K to 300K depending on source platform complexity.

Combined brand identity plus Shopify Plus build. 14-20 weeks for new NYC launches where the brand is starting fresh or repositioning. Brand discovery, logo system, color and type system, brand guidelines, Shopify Plus build against the new brand foundation. Pricing 150K to 400K for end-to-end engagement.

NYC retainer partnership. Ongoing monthly engagement for mature brands needing dedicated engineering capacity for new features, optimization, and strategic project work. 8K to 40K per month depending on hours and team composition. Best for NYC brands above 5M revenue with ongoing roadmap needs.

§ 05 · want to start a new york project?

Book a 30-minute NYC call.

Same-day response Mon-Fri 9-6 ET. In-person at our Manhattan office or your NYC location. Scoped quote within 48 hours.