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§ · team · new york

Prasun Anand

CEO & Founder · New York office · 12 years experience.

Prasun Anand — CEO & Founder, New York
office
New York · ET

SoHo · Manhattan

§ 01 · prasun on the team

CEO & Founder.

Executive Executive 12 years experience

Founder of Digital Heroes since 2018. Built the agency from a small Lucknow-Delhi remote team into the operation that ships across DTC, B2B, and SaaS work today. Background runs across Shopify Plus, brand strategy, and DTC growth — at the intersection of operating discipline and design taste.

specialties
Shopify Plus DTC strategy Brand
§ 02 · new york office

Part of the New York team.

20 people in New York across executive · sales · brand · strategy · growth. Operating on ET from SoHo · Manhattan.

See all 20 New York team
Editorial illustration of the Digital Heroes New York office workspace
§ 03 · executive at Digital Heroes

Prasun works on the executive side.

The executive function at Digital Heroes is small by design. Three roles set the agency's operating rhythm, hold the P&L, and own the strategic decisions about which clients we take, which work we ship, and which capabilities we build in-house versus partner for. The executive team meets weekly across the New York + Delhi + Lucknow time-zone band and reviews every active engagement's status, scope, and commercial trajectory on a fortnightly cadence.

Prasun sits at this layer, which means the work is mostly: capital allocation across departments, hiring decisions for senior roles, framing the agency's commercial positioning, and the long-form conversations with the founders and CEOs we partner with. Day-to-day execution sits with the directors and leads; the executive layer holds the rhythm.

§ 04 · recent work patterns

Where Prasun shows up across Shopify + Web Development services.

Prasun's work shows up across the following service lines we ship at Digital Heroes. Each link below opens the service page with full scope, methodology, and engagement shapes:

Engagement cadence: Most engagements Prasun touches run on a weekly client cadence with bi-weekly executive review. Deliverables go out for review at the end of every sprint with named accountability for every line item.

Client roster context: Digital Heroes runs about 25 active engagements at any given time across DTC, B2B, SaaS, and brand work. Prasun is on roughly every active engagement at the executive review layer depending on engagement complexity and the resourcing rhythm. Named client work is published on the case studies page where the client has given explicit permission for the work to be referenced publicly.

§ 06 · work with the new york team

Book a call with the executive team Prasun is part of.

Book a 30-minute call. Scope, timeline, and quote in writing within 48 hours.

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