Ben S.
Senior SEO Strategist · New York office · 9 years experience.

Senior SEO Strategist.
Senior SEO strategist across the agency 320-page footprint and the client portfolio. Nine years technical and content SEO. Specialty: schema graphs, internal-link architectures, and the intersection of E-E-A-T and AI-search.
Part of the New York team.
20 people in New York across executive · sales · brand · strategy · growth. Operating on ET from SoHo · Manhattan.
See all 20 New York team
Ben works on the growth & marketing side.
The growth and marketing function at Digital Heroes covers paid acquisition (Meta Ads, Google Ads, TikTok Shop), retention (Klaviyo flows + ReCharge subscription + Gorgias support), attribution (server-side tracking, Meta CAPI, Northbeam, Triple Whale), and the unit-economics math that makes paid channels actually work (blended CAC, contribution LTV, payback period, MER targets).
Ben operates at the intersection of channel and operating math. Specialty work: post-iOS 18 attribution recovery, Klaviyo flow architecture for DTC brands at 1M to 10M revenue, paid-channel diversification when Meta's blended ROAS starts compressing, and the operating dashboards that tie marketing spend to contribution margin.
Where Ben shows up across Shopify + Web Development services.
Ben's work shows up across the following service lines we ship at Digital Heroes. Each link below opens the service page with full scope, methodology, and engagement shapes:
Engagement cadence: Most engagements Ben touches run on a weekly client cadence with bi-weekly executive review. Deliverables go out for review at the end of every sprint with named accountability for every line item.
Client roster context: Digital Heroes runs about 25 active engagements at any given time across DTC, B2B, SaaS, and brand work. Ben is on roughly three to five active engagements at any given time depending on engagement complexity and the resourcing rhythm. Named client work is published on the case studies page where the client has given explicit permission for the work to be referenced publicly.
Latest from Ben.
5 posts attributed to Ben across the journal, services, case studies, and locations.
Outdoor Gear Ecommerce | Shopify Plus Percent for Sports
Minneapolis, MN Shopify Plus + Web Agency · Book Studio
Mobile App Development for Miami Brands | iOS + Apps
Web Development for New York Brands · Next.js + Book
Shopify Developer for San Francisco Brands · Book a Call
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