Bilingual DTC ecommerce
Shopify Plus with Markets for EN/ES locale split, multi-currency (USD + MXN + COP + BRL), localized payment methods, native Spanish copywriting, hreflang SEO posture. Klaviyo for email with bilingual flow templates.
A senior Next.js + Shopify engineering team for Miami swimwear, beauty, hospitality, real estate, fintech, and crypto-adjacent brands. Bilingual EN/ES, multi-currency, ET coverage Mon-Fri 9-6.
Miami web development inherits a bilingual mandate from the city's LATAM gateway position. Most serious Miami sites need EN and ES locales as first-class citizens, multi-currency support (USD, MXN, COP, BRL where relevant), localized payment methods (card-first in MX, OXXO in Mexico, PIX in Brazil), and sometimes Spanish-first SEO posture targeting es-MX, es-CO, or es-AR alongside the US English variant. Our Miami engineering work runs Next.js on Vercel for marketing sites with i18n routing baked in, Shopify Markets for ecommerce locale management, and Postgres on Supabase or AWS RDS for SaaS backends. Hospitality booking integrations (Mews, Cloudbeds, OpenTable, SevenRooms) come up often.
Shopify Plus with Markets for EN/ES locale split, multi-currency (USD + MXN + COP + BRL), localized payment methods, native Spanish copywriting, hreflang SEO posture. Klaviyo for email with bilingual flow templates.
Marketing front-end on Next.js with bilingual i18n routing, booking integration via Mews, Cloudbeds, or property-specific PMS, restaurant reservations via OpenTable or SevenRooms, multi-property catalog management for hotel groups.
Next.js on Vercel with SOC 2 documentation, Stripe + Plaid for financial flows, crypto wallet integrations where applicable. Bilingual support since LATAM is a major crypto adoption market.
Brickell luxury developer marketing sites with bilingual property-search, virtual tours (Matterport integration), MLS-feed ingestion for active listings, lead-capture flows for HNW Latin American buyers. Frequently a Webflow or Next.js + custom backend build.
Our Miami engineering team serves brands across Miami, Miami Beach, Coral Gables, Coconut Grove, Brickell, Wynwood, Doral, and the wider South Florida metro. Architecture sessions happen on-site at your office, ours, or neutral spaces in Wynwood (creative + tech), Brickell (finance), Miami Beach (hospitality), or Coral Gables (luxury). Past Miami engineering work covered bilingual Shopify Plus rebuilds for swimwear in Wynwood, hospitality booking-flow integrations for Miami Beach hotels using Mews + OpenTable, fintech-adjacent SaaS marketing sites in Brickell, and bilingual real estate platforms with Matterport tour integration. ET coverage with same-ET Slack response Mon-Fri 9-6.
Default for marketing sites: Next.js on Vercel with i18n routing baked in for EN/ES locale split, Sanity or Contentful for content with bilingual document patterns, Tailwind for styling, GA4 + PostHog for measurement. For ecommerce: Shopify Plus with Shopify Markets for locale management, multi-currency support, and localized payment methods. For B2B SaaS and fintech: Next.js plus a Postgres backend on Supabase, Neon, or AWS RDS with SOC 2 documentation. Hospitality clients frequently need booking integrations (Mews, Cloudbeds, OpenTable, SevenRooms).
Yes — bilingual scope is the Miami default rather than the exception. We architect i18n routing from day one (Next.js i18n config or Shopify Markets), integrate professional Spanish copywriting through the build cycle (not bolted on at the end), and ship hreflang tags pointing en-US, es-MX, es-CO, es-AR variants where applicable. URLs use locale subfolders (/es/) or subdomain (es.example.com) depending on the brand's existing structure and SEO posture. Spanish copy gets native QA, not auto-translation review.
Yes. Post-2020 Miami tech migration brought a strong fintech and crypto-adjacent cluster, and SOC 2 documentation comes up often. We integrate with Vanta or Drata for compliance posture, build out the supporting controls in the engineering stack, and ship deployment configurations that pass typical SOC 2 Type II audits. For payment flows, Stripe + Plaid covers most needs; PCI scope minimized via tokenization. For crypto-adjacent products we add wallet integrations and chain-specific RPC handling as the architecture demands.
Swimwear, hospitality, and real estate sites ship photo-heavy by default. We hit LCP under 2.5s, CLS under 0.1, INP under 200ms with explicit width/height on every image, modern formats (AVIF or WebP fallback), responsive srcsets, and lazy-loading below the fold. The hero shot loads at fetchpriority='high' as a properly sized AVIF; everything else streams in. For hospitality + real estate sites with virtual tours we lazy-load the Matterport iframe behind a static preview to protect LCP. Launch-day Lighthouse scores green across both EN and ES locales or we miss the target and revise before going live.
Yes — common Miami pattern given the post-2020 tech migration. We integrate via shared GitHub or GitLab repo, code review on every PR, weekly engineering sync on Eastern Time, and full architectural decision records as we go. Internal engineers retain full ownership and operational handoff at the end of the engagement. Bilingual scope gets coordinated with internal copywriting or PR teams as needed.