A senior Next.js + Shopify engineering team for Austin hardware-DTC, creator-economy, food and CPG, fintech, and B2B SaaS brands. CT coverage Mon-Fri 9-6 with weekly Friday demos and same-CT Slack.
Austin web development runs at founder pace. The city's tech moves over the last five years (Tesla HQ, Oracle HQ, Indeed, Bumble, Atlassian, plus a deep YC-funded startup density) shape the local engineering culture: faster decisions, smaller standing teams, more comfort with experimental architecture choices than coastal markets demand. Our Austin engineering work runs Next.js on Vercel by default, Shopify + Hydrogen for ecommerce, and Supabase or Neon for SaaS backends. Hardware-DTC integration patterns come up often (companion mobile apps, Bluetooth product configurators, OTA firmware update flows). Documentation lives in architectural decision records (ADRs) so internal engineers can take ownership cleanly at handoff.
Marketing site on Next.js, Shopify Plus or Hydrogen for commerce, BLE pairing flow on a React Native or Native companion app, OTA firmware update infrastructure. Strong spec sections; comparison tools; integration documentation links.
Shopify Plus with custom theme, member-only product gates, drop scheduling automation, audience-platform sync (Patreon, Discord, Substack). Frequently a Klaviyo + tightly-scoped subscription stack.
Next.js on Vercel, Sanity or Contentful for content, Tailwind, GA4 + PostHog. SOC 2 documentation common for fintech-adjacent products. Stripe + Plaid integration for financial flows.
Shopify Plus for DTC, plus retail-channel storytelling, store locator, recipe archive, and wholesale portal where applicable. Klaviyo for email, Recharge for subscription, custom shipping-zone math for perishables.
Our Austin engineering team serves brands across Austin, the Round Rock + Cedar Park corridor, the Hill Country, and Central Texas. Architecture sessions happen on-site at your office, ours, or neutral spaces in East Austin, South Congress, downtown ATX, the Domain, or the East Side. Past Austin engineering work covered Next.js marketing sites for hardware-DTC brands tied to the Tesla ecosystem, creator-economy commerce platforms with member-only gates, food and CPG dual-channel platforms with shipping-zone math for perishables, and fintech-adjacent SaaS integrations using Stripe and Plaid. CT coverage with same-CT Slack response Mon-Fri 9-6.
Default for marketing sites: Next.js on Vercel with Sanity, Contentful, or Storyblok for content, Tailwind for styling, GA4 + PostHog for measurement. For ecommerce: Shopify Plus with Liquid for theme-tier brands, Hydrogen on Oxygen or Vercel for headless. For B2B SaaS: Next.js plus a Postgres backend on Supabase, Neon, or AWS RDS. Hardware-DTC integration patterns (companion app, BLE pairing, OTA firmware updates) come up often. Documentation lives in architectural decision records so internal engineers can take ownership cleanly at handoff.
Yes. Austin's hardware-DTC density is high because of the Tesla, Oracle, and adjacent ecosystem moves. We handle the marketing site, the Shopify or Hydrogen ecommerce layer, the companion mobile app (BLE pairing, OTA firmware updates, telemetry ingestion), and the integration backend that ties them together. Backend infrastructure usually lives on Supabase, Neon, or AWS depending on scale; observability via DataDog or New Relic. The architectural decision record covers the boundary between web and hardware so internal engineers can audit the data flow.
Yes. Austin's fintech and SaaS density means SOC 2 documentation comes up often. We integrate with Vanta or Drata for compliance posture, build out the supporting controls in the engineering stack, and ship deployment configurations that pass typical SOC 2 Type II audits. For payment flows, Stripe covers most needs; Plaid for bank linking. PCI scope minimized via tokenization at every boundary.
Same standards as everywhere: LCP under 2.5s, CLS under 0.1, INP under 200ms at the 75th percentile of field data via CrUX. We hit those by serving the hero image as AVIF at fetchpriority='high', avoiding render-blocking JavaScript, deferring non-critical scripts, and shipping a responsive srcset for every image. Third-party analytics (GA4, Vercel Analytics, PostHog, FullStory) get loaded with strategy='lazyOnload' or after main thread interaction. Launch-day Lighthouse scores green on mobile and desktop, monitored via Vercel Speed Insights or Real User Monitoring through DataDog.
Yes — common Austin pattern given the dense in-house engineering at Tesla-adjacent and YC-funded startups. We integrate via shared GitHub or GitLab repo, code review on every PR, weekly engineering sync on Central Time, and full architectural decision records as we go. Internal engineers retain full ownership and operational handoff at the end of the engagement. We respect your existing CI/CD pipeline rather than imposing ours.